UX Research

Great designs require great research to ensure the final product meets its needs and is meaningful to its users


Fleet Management Software Information Archicture Navigation Testing

Year: 2023

Role: Lead UX Researcher

Research Method: Tree Testing

Company: Trimble Transportation

Duration: 2 months

Problem Statement: This B2B enterprise level fleet management tool had grown after 7 years without dedicated UX support. This resulted in a navigation experience that reflected internal business silos vs users’ mental models, creating a cumbersome onboarding and training process.

Through building and conducting a tree test in Maze, our team was able to assess how different back-office fleet personas navigate the information architecture of Trimble’s fleet management software.

Email ykhairulhuda@gmail.com for project access.


Customer Persona Process Insights & Journey Mapping

Year: 2023 - 2024

Role: Lead UX Researcher

Research Method: Interview Analysis, Journey Mapping

Company: Trimble Transportation

Duration: 4 months

Problem Statement: Trimble’s Driver Vehicle Inspection Report (DVIR) system was initially designed with a lack of understanding of how drivers and back-office personnel communicate with one another during pre-trip and post-trip inspection processes. This resulted in communication issues between both sides as well as inefficient reporting on defects and equipment issues within the DVIR platform.

To refine and narrow the focus from the information in customer interviews, I deduced major insights and takeaways that best align with our research goals in Dovetail.

Email ykhairulhuda@gmail.com for project access.


Driver Experience Software Competitive Analysis

Year: 2024

Role: Lead UX Researcher

Research Method: Competitive Analysis

Company: Trimble Transportation

Duration: 1 month

Problem Statement: A new driver experience software has faced recent churn, with customers switching to other driver experience software products from other companies.

In order to improve the driver experience with our software, I compared Trimble’s software interface to current competitors to find common and universal features, shortcomings, and innovation opportunities.

Email ykhairulhuda@gmail.com for project access.



Driver Experience Software Heuristic Analysis

Year: 2024

Role: UX Researcher

Research Method: Desk Research, Heuristic Analysis

Company: Trimble Transportation

Duration: 1 month

Problem Statement: The initial design of graphic elements of Trimble’s new driver experience were created without consulting designers. This led to customer reports on the platform’s cumbersome and inefficient workflows when performing tasks.

Our UX team utilized established heuristics to assess the usability of Trimble’s driver experience software in its developmental stages.

Email ykhairulhuda@gmail.com for project access.

Year: 2024

Role: Lead UX Researcher

Research Method: Desk Research, Tag Sorting

Company: Trimble Transportation

Duration: 1 month

Driver Experience Software Support Ticket Analysis

Problem Statement: Trimble’s new driver experience software lacks a focus on new features to be added as well as issues to address and reassess from a research perspective.

By analyzing issues and sorting support tickets for one of Trimble’s products, I determined priority areas of Trimble’s driver experience software that require higher research focus.

Email ykhairulhuda@gmail.com for project access.